Starfinancer

The investment is to shake the veins in the wrists: 4.65 billion dollars. You read that right: $ 4.56 billion to get hold of the historic Colorado franchise, the Denver Broncos. The purchase is given for certain and comes at a time when the team, which boasts three Super Bowls won with historic qbs Elway (brace) and Manning (the last hurray of his career), have taken another quarterback to five. stars: Russell Wilson, author of 10 amazing seasons in Seattle, winner of an SB right on the Broncos (he will have to be forgiven …), “wretched” finalist against the Patriots (instead of letting Lynch run in the decisive game he opted for a throw, sensationally intercepted to the delight of Brady), always the protagonist of positive seasons (except the last one, if we want to nitpick, but thanks to a hand injury).

Character also outside the field for his philanthropy, married to the actress, model and entrepreneur Ciara, with whom he forms a splendid couple della Costiera, chased by the US paparazzi, where the two are a celebrity). In short, sportingly speaking, a really great shot that relaunches the franchise’s ambitions.

Rob Walton believes, and how he does, from 1992 to 2015 chairman of Walmart, with his daughter Carrie Walton Penner and her husband Greg Penner, who took over the Denver Broncos property and set a record: the purchase of the team Denver is the most expensive ever for a global sports club. Department store Rockefellers see Samuel Robson “Rob” Walton, eldest son of Walmart founder Sam Walton as the 11th richest industrialist in the US, with assets estimated at $ 59 billion according to the Bloomberg Billionaires Index.

So the white horse, the Bronco, which is the iconic image of the team, one of the most beautiful and particular logos in the sporting world, is preparing to leave at a gallop, thanks to Wilson and Walmart Inc, owner of the chain of stores of the same name. retail Walmart, founded by Sam Walton in 1962, the largest in the world in the large-scale retail channel with, as of December 2021, 1,847 stores and clubs in 27 countries.

Walmart-Broncos, the NFL continues to attract new capital and global groups, a sign of a championship that is synonymous with interest and, at the same time, huge earnings. The secret is there for all to see: guaranteeing a championship that is always uncertain until the end, with 32 competitive teams, and making sure that there is nothing predetermined: the Cinderella of the previous year can become this year’s Queen. .. There would also be something to learn for national football, right?