The return of the motor shows: now it’s the turn of the “Mimo Milano Monza Motor Show”

The return of the motor shows: now it's the turn of the "Mimo Milano Monza Motor Show"

ROME – The countdown has started for the “Mimo Milano Monza Motor Show”, scheduled from June 16 to 19 with the presence of fifty car and motorcycle brands. Over five hundred thousand visitors are expected at the event, whose influx will be facilitated by the agreement with Frecciarossa which will allow you to travel on all “Le Frecce”, towards Milan, with a discount of up to 50% during the week of the event (you need to download the Mimo Pass on the website

All the models exhibited in Milan will be identified by a QR code on the totem which, once scanned, will refer to a dedicated online page where you can find the technical data sheet, photos and videos and all commercial information, such as special offers dedicated to the Mime. On 16 June at 10 am the curtain will rise on the second edition of Mimo with the traditional ribbon cutting in front of the hospitality Mimo Center, headquarters of the event in Piazzetta Reale, inside Piazza Duomo, next to the Rai stand. At 7 pm instead it will be the turn of the suggestive “Premiere Parade”, with the dynamic unveiling of the news and previews presented and led by the presidents and CEOs of the various participating brands. This year the long snake will be opened by Horacio Pagani, with Giuseppe Sala mayor of Milan, aboard his latest hypercar that will lead the caravan in a double tour around the famous Duomo.

Piazza Duomo, corso Vittorio, via Mercanti, via Dante and piazza della Scala will represent the heart of the static exhibition, while in the test drive area, organized in collaboration with Enel X Way in viale Gadio, adjacent to the Castello Sforzesco, visitors will have over thirty models with different technologies (100% electric, hybrid and thermal with low environmental impact) are available for road tests (open to the public from 16 to 19 June, from 9 to 19). In addition, at the weekend, the public equipped with Mimo Pass, will be able to visit the exhibition of the car manufacturers and clubs at the Monza national racetrack and who will participate in the dynamic activities organized on the track on Sunday.

Finally, the international conference “Research and innovation, the future of mobility”, organized in collaboration with the Lombardy Region and which will be held at the Testori Auditorium in Piazza Città di Lombardia in Milan, on Friday 17 June, should be noted. Participation in the conference is open to all after completing the appropriate form on the website “In a complex moment of great transitions – underlined Andrea Levy, President of Mimo Milano Monza Motor Show – which will involve the whole world of mobility, Mimo Milano Monza Motor Show organized, in collaboration with the Lombardy Region, a day of discussions on the various issues that will have to be addressed in the coming years, and we will do it with the most authoritative stakeholders, able to give us the snapshot of the moment and the scenarios of the future “.

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